Mortgage Search Engine Optimization
Mortgage Search Engine Optimization (SEO) consists of many factors primary among them are what are known as "on page" or "on site" factors, such as page text and page titles and "off page" factors such as link popularity, directory listings, page rank and search engine trust factors.
We have promoted many of our client websites to the top of the search engines listings for the most competitive search phrases in their local and statewide markets. We would be pleased to provide examples of our work, contact us.
On Page SEO for Mortgage Websites
Oppenheimer Group offers "On Page" search engine optimization for mortgage websites starting at a one time fee of $599 for a single target market, e.g. City/Town, County or State. Additional target markets can be added at our inexpensive hourly service rate. On page SEO service includes all on site modifications from each pages file name optimization, page and section titles (H1, H2, H3...) optimization, text optimization through meta tag optimization.
What Is Search Engine Optimization?
Search engine optimization is the act of tuning web pages to be properly interpreted by the search engines so that they index them properly, and return them for the search phrases relevant to your business. In the beginning of Internet search a keyword meta tag was designed. This was used by the search engines for the sole purposes of helping them determine how to index each website. Today that keyword meta tag is no longer used by the major search engines (Google, Yahoo! and MSN). This is primarily the result of abuse of this meta tag by unscrupulous webmasters who were attempting to have their website returned for searches that were irrelevant to the actual content of their websites. These unscrupulous tactics are what today is commonly referred to as web SPAM.
Today each search engine has its own algorithm (a finite set of well-defined instructions for accomplishing some task) used to evaluate many aspects of every web page on the internet, in order to determine how to index and rank them. There are in excess of 100 different factors upon which a search engine like Google evaluates your website. Among the most important factors are the website architecture, title meta tag, description meta tag, H1, H2, H3 tags, page content, bold text, italic text and website link popularity.
In order for your web pages to be found by your prospective clients they must be correctly indexed. They must rank among the top web sites for each relevant search phrase important to your business. There is not much life for a website that ranks on page two of search results. Page three is infrequently seen by searchers. Simply put, if your website is not properly optimized, it will not generate the traffic needed to succeed!
At Oppenheimer Group® Internet services we have been optimizing and ranking websites highly since 2002. Ask yourself, how did I find this website? Probably through the search engines... just another example of our quality work!
You'll find our rates to optimize your website and build link popularity to be among the lowest available today!
Contact us to discuss search engine optimization, learn more about link popularity and ranking websites highly.